Every project brings something special to Rubyroid Labs. Today we would like to share with you the story of development Volition – e-Commerce beauty portal with a great concept and amazing approach to the customer experience. Get inside to be the first to know about it.

About client:

Volition is a beauty eCommerce project that puts the customer in the center of its business process. Co-creation, efficiency and expertise are three things Volition is based on. Customers vote for the projects they want to see in the Volition store. The Client takes best from the top labels technologies and introduces this to its customers.

Development and Top Features:

Since the whole process is heavily based on the customer experience, it was extremely important to create not only efficient, but also user-friendly solution. To launch and test the innovative approach to marketing that Volition suggests, it was decided to split the development in 2 stages. First MVP was delivered and additional major features were delivered in Phase 2. The approach was successful and now we have full-functioning system with a number of great features. Let’s have a look at a few of those.


1. Modern eCommerce platform

eCommerce store development

2. Voting system

eCommerce store development

3. Products promotion system

eCommerce store development

4. Social integration

eCommerce store development

5. Customer reviews system

eCommerce store development



Volition is a modern and efficient e-Commerce beauty platform. Its fresh layout matches its fresh approach to the way the goods are made and sold. Social integration has already brought more than 4.000 followers and community around the Company is extremely strong and supportive. Rubyroid Labs Team was extremely happy to be the part of this project. If you also need an e-Commerce store to be developed, feel free to drop us a line.

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Daria Stolyar is a Marketing Manager at Rubyroid Labs. You can follow her at Linkedin.

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